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An info products can come in all sorts of formats, but at its heart, a product like this must pass on useful advice to the consumer. Building a niche information marketing business involves five major stages: Identify A Niche – The…

Evergreen niches are an industry with everlasting appeal. It doesn't rely on seasonal trends or gimmicks to attract customers, because it sells products or services that people inherently need or desire.The niche you select for the…

Before you approach a blogger with an invitation to submit a guest blogging, it’s important to do some research into whether or not theirs is a blog on which you want to be published. If you offer a guest blog and later find out they don’t…

If you have been doing business on the Internet for a while, you probably have encountered the term “information marketing”. This is a term that was developed in response to increased limits on people’s time. Information marketing is a…

Affiliate products are those that are offered by somebody else that you promote, usually to your subscription list, also known as your email list. You also can promote them in your Facebook status updates, on Tweets that you send out on…

When it comes to running your own online business, the formula for success is surprisingly simple: Find a popular product that people want Create the structure that allows people to find the products you promote Turn on your…

We've all been told that mobile traffic is growing and is due to overtake visits from desktop users. Mobile traffic currently accounts for about 10% of global Internet traffic at any given moment, according to Mashable. In a separate study,…

Getting traffic to your website is great, but if that traffic doesn’t convert, it’s almost useless. There are 4 simples ways to improve your website conversions. Sometimes we tend to overthink our sales pitch. Often the best solution is…

Email marketing can be a very effective way of bringing new customers into your sales funnel. But due to the widespread use of viruses and malware, most people are cautious about opening an email that comes from a source they don’t…

Headlines are the single most important part of any marketing document, be it an email, a sales letter, squeeze page or paid advertisement. That’s because the headline is your first and only opportunity to capture the attention of the…

On-page SEO are techniques you can use to improve your chances of having your site ranked at or near the top of searches. Examples include using the best keywords, saturating your text with the optimal number of these keywords, and placing…

Right now, people have more unrestricted access to information, entertainment and other content than in any other time in history. While that is great for people looking to be informed, educated or entertained, it can present a challenge…

In marketing, the importance of learning the “language” of your customers means more than you might think. It is a vast encompassing series of intersections that could make your head spin. Thankfully, you’re in good hands with us. Let’s…

If you want to get people reading your articles and emails, the first thing you need to do is come up with a good attention-grabbing headline.  It should pop right out at them, make them think, and get them to click through to read the…

Content marketing is becoming more important than ever.  The absolute best way to create a popular website and build a list of loyal readers is to deliver high quality, informative, and entertaining content.  This may sound easy but after a…

Businesses thrive on marketing regardless of their size.  The more money you can dedicate to your marketing efforts, the more customers you’ll be able to reach.  While huge companies may have million-dollar marketing budgets, you can still…

Advertising is a major part of marketing.  As far as some people are concerned, it’s the only thing marketing really does.  While we know this isn’t exactly true, learning how to create a good advertisement will help you get the most out of…

Social media has exploded in popularity, so it shouldn’t be surprising that many marketers are advocating its use.  There are hundreds of millions of users across multiple social media platforms, and they interact with each other on a daily…

Making a lot of money on the internet used to be a pipe dream.  Many people wished it was possible but the systems simply weren’t in place to make it a reality.  Things have changed quite a bit over the past few years and many marketers…

Press releases are short documents that are sent to news organizations to promote some kind of newsworthy event or development. They can be a good way to promote your website as long as the “hook” upon which your press release is built is…