How to Promote Your Black Friday Deals
Each year as the calendar rolls over from Halloween and toward Thanksgiving, we look with anticipation and excitement toward Black Friday. As a business owner, you must prepare for your Black Friday deals through email campaigns, social…
Creating a Social Media Business Profile That Connects with Customers
You’re likely already using social media as a part of your marketing strategy. If you get a lot of traffic to your website and don’t get a lot of attention on social media, then your business profile may be turning potential customers…
5 Key Components to an Effective Content Marketing Strategy
There’s more to your content marketing strategy than your content. You can create as much content as you want. But, it won’t get you anywhere without brand visibility, repeat traffic, social media marketing, and other factors.
The…
Using Reddit for Business
Users of the Reddit community, known as Redditors, put forth an enormous amount of effort to maintain the integrity of the site. Regulars to the site will make a concerted effort to address questionable activity immediately. But that…
How to Create a Lead Magnet to Grow Your Email List
If you’re resting all your marketing ambitions on the hope that first-time visitors will make a purchase, you’re going to have trouble making any money. Only about 1% of visitors are ready to make a purchase during their first visit. On…
5 Ways to Revitalize Your Social Media Marketing Strategy
The marketing landscape is constantly changing and evolving. If you want to get noticed, you need to employ multiple tools and resources in your marketing strategy. This includes the use of social media.
There’s plenty of advice on how…
How to Expand Your Online Marketing to the Global Marketplace
When you first launch your website, the quickest way to gain traction and expand your brand is to focus on a niche market. This means zeroing in on a smaller market with less competition. But, at some point, you may find that you’ve reached…
Additional Ways to Utilize Your Keyword Research to Boost Sales
Keyword research is a necessary part of online marketing. In fact, you may spend hours researching keywords and deciding which ones to target. You’ll use these keywords in your content, marketing material, and advertisements. Though, these…
Increase Your Online Exposure Without Increasing Your Budget
When you’re first starting out, every dollar that you spend on online marketing matters. You likely have multiple goals. You want to gain website traffic, increase your social media followers, and build your online reputation.
All these…
6 Solutions for Improving Your Mobile Marketing Campaign
How’s your mobile marketing working out for you? If you don’t have a campaign for mobile devices that’s separate from your standard marketing campaign, you could be missing out on a large segment of consumers. About 52% of internet traffic…